We transformed their social media presence in the engineering plastics sector through strategic content and targeted advertising. Our comprehensive social media campaign delivered significant engagement growth while building a robust technical audience base.

Challenges:

• • • Breaking through in a niche B2B market with complex technical products
    • Reaching and engaging qualified industry professionals
    • Converting technical specifications into engaging social content

Solution:

We implemented a multi-faceted social media strategy combining educational content, strategic ad placement, and data-driven optimization. Our approach focused on translating complex technical information into digestible, engaging content formats.

Key Features of the Campaign:

• • • Visual content strategy emphasizing technical information through infographics
    • Precision-targeted social media advertising to industry professionals
    • Real-time campaign optimization based on engagement metrics
    • Consistent content calendar mixing product highlights and industry insights

Results:

• • 35% increase in engagement across social platforms
  • 24% growth in qualified follower base
  • Significant improvement in post-interaction rates
  • Enhanced brand visibility within target industry segments